How we do it

“We want big ideas, but in the end the creative needs to deliver” NMA magazine

Graphic designers, while much in demand, often have a reputation for eccentricity, with artistic drive and effusive creativity often overshadowing the original objectives of a product branding.

Here at AFX Design we see the design as the product and graphic designers as part of our workflow. Every project is assigned a project manager, ensuring that it is handled from the top down. In this way, we effectively use control gates on the artistic process to ensure that we never lose sight of the original aim of the design, and that we always offer the highest quality product.

At AFX , we always start off with the objectives. We clearly establish what the company wants to achieve, and then use this aim as the basis of a brainstorming session with our clients. Through this process, we decide how best to approach their goal, and create a solid foundation in which the creative process can then be grounded.



We manage a complete solution to make the design and campaign process as fluid as possible. We create products designed to have the largest impact on your company’s target customer. We don’t promise search engine optimisation, but we do promise eye-catching, original, consistent and memorable branding, with our new technologies research department ensuring that we not only keep up with the current public tastes, but that we lead the way in design consultancy – with our clients reaping the benefits.